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When
Marshall McLuhan composed the following books, he was putting on:
1- 1951 - The Mechanical Bride;
Folklore of Industrial Man.
Putting
on literary criticism and college students.
2- 1953-57 -
Explorations (the Communication and Culture Journal).
Putting
on poetry/art claques (small "highbrow" magazines).
3- 1956 -
Alfred Lord Tennyson: Selected Poetry.
Putting
on higher humanist education.
4- 1960 - Report on Project in
Understanding New Media.
Putting
on government reports (royal commissions and "blue books").
5- 1960
- Explorations in Communication: An Anthology.
Edited
by Edmund Carpenter and Marshall McLuhan.
Putting
on psychologists.
6- 1962
- The Gutenberg Galaxy: The Making of Typographic Man.
Putting
on Harold Innis & humanists.
7- 1964 -
Understanding Media: The Extensions of Man.
Putting
on everybody.
8- 1964 -
Voices of Literature: Book One. Edited by Marshall McLuhan and
Richard
J. Schoeck.
Putting
on nobody.
9- 1967
- The Medium is the Massage. By Marshall McLuhan and Quentin Fiore,
Coordinated
by Jerome Agel.
Putting
on the counter-culture.
10- 1967
- Verbi-Voco-Visual Explorations. [Explorations 8 as a book].
Putting
on everybody.
11- 1968
- War and Peace in the Global Village: An inventory of some of the
current
spastic situations that could be eliminated by more feedforward.
By
Marshall McLuhan and Quentin Fiore, Coordinated by Jerome Agel.
Putting
on the military-industrial-entertainment complex.
12- 1968
- Through the Vanishing Point: Space in Poetry and Painting.
By
Marshall McLuhan and Harley Parker.
Putting
on Artists and Art critics.
13- 1969
- Counterblast. By Marshall McLuhan. Designed by George Thompson.
Putting
on everybody.
14- 1969
- The Interior Landscape: The Literary Criticism of Marshall
McLuhan,
1943-1962. Selected, Compiled and Edited by Eugene McNamara.
Putting
on the New Criticism.
15- 1970
- From Cliché to Archetype. By Marshall McLuhan and Wilfred
Watson.
Putting on Northrop
Frye, Jungians, Freudians, anthropologists,sociologists, and
McLuhanites.
16- 1970
- Culture Is Our Business.
Putting
on ad agencies, anthropologists, sociologists, and Artists.
17- 1972
- Take Today: The Executive as Drop Out.
By
Marshall McLuhan and Barrington Nevitt.
Putting
on economists, management consultants, and politicians.
18- 1977
- City as Classroom: Understanding Language and Media.
By
Marshall McLuhan, Kathryn Hutchon, and Eric McLuhan.
Putting
on the secondary educational system and its teachers and
administrators.
19- 1987
- Letters of Marshall McLuhan.
Edited
by M. Molinaro, Corinne McLuhan, and W. Toye.
Putting
on private identity, Ann Landers, and expository opinion.
20- 1988
- Laws of Media: The New Science.
By
Marshall McLuhan and Eric McLuhan, Introduction by Eric McLuhan.
Putting
on scientists (as opposed to humanists).
21- 1989
- The Global Village: Transformations in World Life and Media in
the
21st Century.
By
Marshall McLuhan and Bruce Powers.
Putting
on futurists.
22- 1999
- The Medium and the Light: Reflections on Religion.
By
Marshall McLuhan, edited by Eric McLuhan and Jacek Szklarek,
Introduction
by
Eric McLuhan.
Putting
on Christianity.
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